Do you know that among all categories, apps for tourism are the 7th most downloaded app-types on the App Store and 9th most downloaded app-types on Google Play? Tourist apps are now all set to make remarkable presence on the overall app industry due to facts that nowadays, more and more people prefer to plan their holidays using apps.
In 2015, Google Play Store saw around 200 million for Android app downloads while App Store saw 100 million downloads for iOS apps. The numbers give pretty good reasons to travel and tourism companies to build apps.
Learn about a few more numbers
- Nearly 85 percent of people use phones while traveling abroad.
- 30 percent of travelers discovered accommodations using their smartphone.
- 15 percent of leisure travelers downloaded tourism apps before they begin their journey.
Tourism and ecommerce
- In 2012, nearly 15 percent of global ecommerce revenue generated by tourism and hospitality transactions.
Apps are powerful tool
Mobile apps can help tour operators to deliver relevant content to their customers. It includes mobile advertisement too. In 2015, mobile ads generated more than $20 billion of revenue. Apps prove to be an excellent tool of brand recognition and better replacement for mobile website. Read Full Article